From pro sport to startup founder, Darren O’Reilly talks to me about how he built WholeSupp, a high‑protein superfood shake that’s actually backed by science, not spin. We chat about why 42% of people in the UK are skipping breakfast four times a week, how his shake keeps you satiated for around four hours, and the reality of getting taste, formulation, and third‑party testing right in a crowded health food market. If you’re into health food, Irish startups, or a challenger brand shaking up the status quo, you’ll enjoy this Available in Holland and Barett, Applegreen and online at https://wholesupp.com/en-eu/collections
Building Irelands smartest shake – Darren O’ Reilly , Wholesupp
